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Dec 06, 2024
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HMGT 1170 Hospitality Sales and Marketing3 Credit Hour(s) This course is an introduction to the “four Ps” (price, product, promotion, and place) as they relate to specific market segments, providing them with a customer-focused perspective. Students will learn about the Internet’s increasing role in sales and marketing. Students will have an opportunity to take the AHLEI certificate exam for this course.
Prerequisite(s): MATH 0530 , READ 0810 and ENGL 0810 or equivalent. This course is not designed for transfer to four-year universities. Students should check course recommendations with the college or university to which they intend to transfer for a baccalaureate degree. The receiving institution always makes the final decision about transferability of credits
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